Job Title: Digital Marketing Executive
Location: Bhubaneswar
Salary: Commensurate with experience
Experience: Fresher
Responsibilities:
- Assisting in the development and management of digital marketing campaigns to drive traffic, leads, and conversions.
- Conducting market research and analyzing data to identify target audiences and devise strategic marketing plans.
- Assisting in developing creative and engaging content for digital marketing campaigns, including social media posts, email newsletters, and blog posts.
- Assisting in managing and optimizing paid digital advertising campaigns, such as Google AdWords and social media ads.
- Assisting in monitoring website and social media analytics to track the effectiveness of campaigns and make data-driven decisions for optimizing future marketing efforts.
- Collaborating with internal and external teams to execute integrated marketing campaigns.
- Staying up-to-date with the latest trends and best practices in digital marketing.
- Assisting in managing website updates and maintenance, including SEO optimization.
- Assisting in developing and executing email marketing campaigns and newsletters.
Requirements:
- Bachelor's degree in Marketing or a related field
- Fresh graduates are welcome to apply.
- Good knowledge of website analytics tools (Google Analytics), social media platforms, and digital advertising platforms.
- Strong communication and writing skills
- Ability to work independently or in a team and manage multiple projects simultaneously.
- Strong analytical and problem-solving skills
- Basic understanding of SEO optimization
- A creative mindset and keen eye for design
- Ability to analyze data and track the effectiveness of campaigns
Note: The job duties and specifications can vary depending on the employer's requirements.